What it does
Connects your Blip chatbot to Segment and streams, in real time, the data generated during conversations. Whenever a contact, a message, or an event occurs in Blip, the extension sends that information to Segment, feeding your customer data platform (CDP) without any manual work.
Key features
- Sends contacts as
identifycalls, including name, email, city, phone, custom fields, and the originating channel. - Sends the messages exchanged in the chatbot, distinguishing those sent by the bot from those received from the customer.
- Sends tracking events with category, action, and additional data.
- Automatically identifies the originating channel (WhatsApp, web, etc.) on each record.
- Supports both the US and EU Segment regions, selectable in the configuration.
Requirements
- A Segment account with a source of type "Blip" created.
- The write key of that source, found under Settings, API Keys, Write Key.
- Selection of your Segment workspace region (US or EU).
Benefits
- A unified view of your customers' profiles based on chatbot interactions.
- Conversation data, contacts, and events available for real-time analysis and cross-referencing.
- Direct connection to the Segment ecosystem to route data to other analytics tools.
- Automatic and continuous collection, with no exports or manual integrations.
Who it's for
Teams that use Segment as their CDP and want to combine chatbot conversation data with their broader analysis, embracing a data-driven culture.
