What it does
Connects your Tray store to Blip to send active WhatsApp messages whenever an order status changes. The extension receives the update event from Tray, identifies the status, and triggers the message template you configured, with the order and customer data filled in automatically.
Key features
- Active WhatsApp message sent on every order status update
- Invoice, tracking code, and tracking link notifications using the actual order data from Tray
- Dynamic variables with customer and order data, for example
[customer.name],[order.total], or[order.tracking_url] - A different message template per order status, with configurable language, parameters, and media
- Duplicate control: each combination of order, phone number, and status fires only once (unless you enable resend)
- Optional redirect to a specific subbot and state after sending
- Order lookup by identifier from Tray, for use inside the flow in Builder
Requirements
- A Tray account with the White Wall Blip app installed in your store
- Store ID, URL, and Code, obtained in Tray under Applications, White Wall Blip
- An active WhatsApp channel on the bot (or a parent router bot with WhatsApp published)
- Browser extension installed in Builder
Benefits
- Keeps customers informed at every step of their order without manual effort
- Reduces support inquiries and contacts about status, invoices, and tracking
- Uses real Tray data without duplicating information across systems
- Standardizes post-sale communication directly on WhatsApp
Who it's for
E-commerce stores that sell on Tray and want to automate order communication with customers via WhatsApp in Blip.